NASCAR in Tremendous Grief as Judy Love Passes Away at 87

Judy Love's Legacy Judy Love's support fueled FRM’s success, bringing financial strength and a family spirit that touched NASCAR and beyond.

[{"selector":"#anim-48632339-e51f-4a4b-8414-04024aa054e6","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a90d437f-ad16-4648-8e00-32bea7d8bd70","keyframes":{"transform":["translate3d(-120.42554%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-28f796bb-7a8e-4fba-a030-8ec7f9632384","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2a29c6bb-a21d-4d70-9283-462446192956","keyframes":{"transform":["translate3d(-115.18988%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] End of an Era Judy Love's passing marks the end of an iconic NASCAR sponsorship, leaving Front Row Motorsports facing an uncertain future.

[{"selector":"#anim-4107efcf-3ad8-4b4a-9c07-4965a2f2e51c","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-34b96370-fd45-4645-ab44-c0dbfb31d5d0","keyframes":{"transform":["translate3d(-118.04512%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ce019ce9-ef7c-480c-8863-46904c32317e","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-648f6262-e256-460b-a3a1-a7bdba8b58b3","keyframes":{"transform":["translate3d(-114.63415%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Longtime Partnership Ends Since 2013, Love’s sponsorship elevated FRM’s presence in NASCAR. Now, the team faces the task of replacing a legacy.

[{"selector":"#anim-4bec565c-3756-4fe3-9179-00ef581f3a0e","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8aff2549-ec7b-4a1e-beca-6cf93cd7258c","keyframes":{"transform":["translate3d(-114.45784%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fa990fb0-e744-42fe-8813-4b3750e996f3","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4ae8967f-c136-46ba-9497-a2010f7211d6","keyframes":{"transform":["translate3d(-114.81482%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Legal Battle Looms FRM’s legal struggles, compounded by sponsor loss, threaten the team’s charter status, intensifying the race to secure future stability.

[{"selector":"#anim-652e1b7e-fe10-4310-8bcc-11bd7155675b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b68818a0-8ab4-4db6-bcfd-689e80a9311b","keyframes":{"transform":["translate3d(-116.10739%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1c7fb7d2-7cf0-400b-bfb4-990e113f8a75","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1159904b-f4ff-4506-93a7-5f721df3afbf","keyframes":{"transform":["translate3d(-115.18988%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Financial Concerns Rise With Love’s passing, FRM faces potential financial hurdles, sparking urgency for new sponsorship to stay competitive.

[{"selector":"#anim-3900f891-4fc5-42fa-bb14-96a2eed928e2","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c470b529-3f76-4780-a4d2-20bc3de0cc92","keyframes":{"transform":["translate3d(-125.80646%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9014e96c-2aec-4bde-8555-a7157a793598","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c4d7f6ae-c5c9-480f-9181-1d2ab0e807b7","keyframes":{"transform":["translate3d(-115.18988%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Morale Hit Hard Love’s Travel Stops wasn’t just a sponsor; it was family. Her passing impacts morale as the team copes with deep loss.

[{"selector":"#anim-dfe6bb74-802d-4235-8015-d10daa8a7c10","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c4b195f5-447f-4e3b-9f97-fb9b53a4b781","keyframes":{"transform":["translate3d(-127.95699%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-56014761-cd01-4603-90d5-b8fa8a1cd46e","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f881826d-88ce-4497-aae4-ea136e1f282d","keyframes":{"transform":["translate3d(-116.88312%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Building on Legacy FRM aims to honor Judy Love’s legacy by continuing her values of teamwork, dedication, and hard work in every race.

[{"selector":"#anim-d467b33d-ed7c-46a9-81a1-d9906fd5b77e","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a1f87fa0-fe6f-4346-9218-714bc84a363c","keyframes":{"transform":["translate3d(-117.58242%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-072d6fca-8400-4c52-9b3c-678c08ce4e39","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-eb732ed5-14ef-4bbc-a7a4-bb3b62101b35","keyframes":{"transform":["translate3d(-114.81482%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Antitrust Tensions Build FRM’s fight against NASCAR’s alleged monopoly adds pressure as the team strives for fair treatment amid sponsor challenges.

[{"selector":"#anim-3c1b02ca-9c0e-4580-bde2-adc057d5f40c","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e4e91a74-856d-498d-a9f6-81f058801dfe","keyframes":{"transform":["translate3d(-127.41935%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c43bfd0d-1b10-422d-b473-73637eafb61b","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2a5e6d75-4d6b-48e6-8159-e80ddc8f4444","keyframes":{"transform":["translate3d(-115.54878%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Judy’s Impact Lives From financial backing to heartfelt mentorship, Judy Love’s influence will forever shape FRM’s culture and values.

[{"selector":"#anim-166d9062-8f00-4176-a7c3-fc324283795c","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ce939957-eb2a-40f0-a331-cef9c967f49a","keyframes":{"transform":["translate3d(-116.66667%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8a204feb-fdd4-45fe-889c-42d68ae67180","keyframes":{"opacity":[0,1]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ee195602-bc7d-4e00-8a1b-f69527701f40","keyframes":{"transform":["translate3d(-115.18988%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":900,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] New Sponsorship Needed As FRM faces sponsor loss and financial strains, they must secure a strong new partner to fuel future races. Learn more