NASCAR Reveals 2025 Daytona 500 Logo Design

Introduction of New Logo

NASCAR unveils modern logo for 2025 Daytona 500, featuring iconic Harley J. Earl Trophy, signaling a fresh branding approach.

Trophy-Centric Design

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Tradition and Modernity

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Daytona 500's Historic Legacy

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Tribute to Harley J. Earl

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William Byron's Victory

[{"selector":"#anim-c97d6867-1263-4025-a532-417150cd957f","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8018c749-9ad9-42a6-bd5e-cb7b7035557f","keyframes":{"transform":["translate3d(-114.66666%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Byron secures his first Daytona 500 victory, marking a milestone for Hendrick Motorsports and reflecting his rapid rise from virtual to real-world racing.

Team Legacy and Emotional Tribute

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Strategic Branding Evolution

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Impact of Design Elements

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Tradition and Innovation

[{"selector":"#anim-df334673-2056-4e1b-bb59-9059a7146c21 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(10.178571352029206%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] By blending tradition with modern design, NASCAR seeks to resonate with both long-time fans and newer audiences, fostering deeper engagement. Learn more