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Kevin Harvick Insight: Steering a Racing Series Beyond the Track”

Kevin Harvick Insight: In the realm of motorsports, the driver’s focus lies predominantly on conquering the race track. But for those at the helm of racing series, the scope of responsibilities expands significantly. Recently, Kevin Harvick opened up about his inaugural experience as a co-owner of the CARS Tour, shedding light on the complexities behind managing such an endeavor.

Teaming up with Dale Earnhardt Jr., Jeff Burton, and Justin Marks, Harvick gears up for their sophomore year in charge of the CARS Tour. Despite Harvick’s prior racing participation and ownership of cars within the series, he highlighted the stark contrast between the challenges of competition and the nuances of steering an entire racing series.

Reflecting on their venture into the CARS Tour, Harvick remarked, “Learning from the ownership side alongside Dale, Justin, and Jeff has been enlightening.” For the NASCAR Cup Series champion, their primary aim in 2023 was straightforward: “To avoid missteps. Our inaugural year’s focal point was not disrupting the finely-tuned fabric of the CARS Tour, a testament to Jack McNelly’s decade-long dedication nurturing late model stock racing in the Southeast,” he expounded.

Kevin Harvick Insight (2)

During an episode of the Dale Jr. Download, Earnhardt Jr. and Harvick admitted their aspiration to elevate an already thriving platform. Their ambition? Amplify grassroots racing’s exposure, spotlighting the raw talent and skills of these drivers to a broader audience.

There’s a misconception among NASCAR aficionados that team owners merely inject financial resources into a racing series. Harvick dispelled this notion, emphasizing the owners’ deep involvement in the day-to-day operations of the CARS Tour.

“A common misconception is that owners are hands-off investors,” Harvick countered. “Our commitment extends far beyond monetary support. We’re immersed in the daily grind, intricately involved in operational facets. It’s been exhilarating. Our eclectic group of owners brings diverse perspectives.”

The dynamics among the owners have been stimulating for Harvick. “It’s invigorating to delve into varying viewpoints,” he shared. “The CARS Tour holds a special place for all four of us; our shared passion for it fuels our drive.”

Also read: Navigating NASCAR Horsepower Dilemma: Insights from Kevin Harvick and Industry Experts

Our Reader’s Queries

What are some fun facts about Kevin Harvick?

In high school, he took up wrestling during the winter months and even won a section title in his weight class as a senior. As a driver, he quickly made a name for himself with his aggressive and hard-nosed style, earning the nicknames “Bakersfield Burner” and “Happy.” He was recognized for his talent early on, being named NASCAR Busch Series Rookie of the Year in 2001.

What happened to Harvick?

Stewart-Haas Racing’s Ford, driven by Harvick, was found to have violated NASCAR’s rulebook regarding the windshield and overall vehicle assembly. The fasteners on the windshield were not properly secured, resulting in Harvick being disqualified and placed last in the 38-car field.

Why is Harvick called happy?

Kevin Harvick, the MENCS champion, is renowned for his aggressive driving on the track. However, off the track, he is known for his amiable demeanor and constant smile, which has earned him the moniker “Happy.”

What businesses does Kevin Harvick own?

Apart from his imminent transition to the media industry, Harvick also owns a driver management firm, co-owns a late model racing series, manages a golf cart business, and is nurturing two budding racers of his own.

Khushal Bhatia
Khushal Bhatia
Khushal Bhatia, a distinguished BA (Hons) English graduate from St. Stephen College (University of Delhi) and a holder of a Post Graduate Diploma in Journalism (English) from IIMC Delhi, is an accomplished journalist. Currently affiliated with, Khushal is an expert in covering a range of sports topics with a specialization in motorsports, particularly NASCAR. His insightful articles explore the nuances of the sporting world, providing readers with comprehensive analysis and the latest updates. With a commitment to unbiased reporting, Khushal's expertise and authoritative voice make him a reliable source for sports enthusiasts.


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