HomeNASCAR NewsNASCAR Drivers NewsCorey LaJoie to Race Iowa Hawkeyes-Themed Car at Iowa Speedway

Corey LaJoie to Race Iowa Hawkeyes-Themed Car at Iowa Speedway

Corey LaJoie to Race Iowa Hawkeyes-Themed Car: In a remarkable collaboration that highlights the strong connection between collegiate pride and the excitement of motorsports, Corey LaJoie will race a specially designed Iowa Hawkeyes-themed No. 7 Chevrolet Camaro at the Iowa Corn 350 powered by Ethanol. This initiative, supported by Spire Motorsports, Gainbridge, and the University of Iowa Athletics Department, emphasizes the powerful synergy between passionate fan bases and racing.

Key Highlights

  • Corey LaJoie will drive a No. 7 Chevrolet Camaro with an Iowa Hawkeyes-themed paint scheme at Iowa Speedway.
  • The race, Iowa Corn 350 powered by Ethanol, will be broadcast live on USA Network on June 16 at 7:00 PM ET.
  • This collaboration features a multi-year partnership with Hawkeye legend Caitlin Clark as a brand ambassador for Gainbridge.
  • The Iowa Hawkeyes-themed car symbolizes a unique fusion of collegiate athletics and motorsports, enhancing community ties.
  • LaJoie’s recent performance at Sonoma Raceway boosts expectations for his upcoming race at Iowa Speedway.

Spire Motorsports and Gainbridge Partner for Special Paint Scheme

In a strategic partnership, Spire Motorsports and Gainbridge have collaborated with the University of Iowa Athletics Department and Learfield’s Hawkeye Sports Properties to introduce a distinct Iowa Hawkeyes-themed paint scheme for the No. 7 Chevrolet Camaro. This collaboration is set to make a significant impact at the upcoming NASCAR Cup Series event at Iowa Speedway, where Corey LaJoie will pilot the distinctly adorned vehicle.

The paint scheme, designed to celebrate the spirit and tradition of the Iowa Hawkeyes, features a striking black and gold color palette. The iconic Iowa Hawkeyes logo will be prominently displayed on the hood of the car, ensuring high visibility and a strong visual connection to the university’s athletic program. Moreover, the rear TV panel of the car will feature the athletics department’s website, driving engagement and promoting further interest in Iowa Hawkeyes sports.

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Gainbridge’s Support for Iowa Athletics

Gainbridge consistently demonstrates its commitment to Iowa Athletics through strategic sponsorships and partnerships, bolstering the university’s sports programs and improving its visibility. This is evident in Gainbridge’s recent multi-year partnership with Hawkeye legend Caitlin Clark, who now serves as a brand ambassador for the company. By aligning with Clark, a standout figure in collegiate athletics, Gainbridge not only supports the athlete but also amplifies the profile of Iowa Athletics on a national stage.

Gainbridge’s involvement extends beyond individual athletes. The company is also an essential partner of the No. 7 Chevrolet Camaro driven by Corey LaJoie and operated by Spire Motorsports. This collaboration signifies a broader commitment to integrating Iowa Athletics into different sporting arenas, including motorsports.

All these sponsorship agreements are carefully managed by Hawkeye Sports Properties, the multimedia rights holder for the university’s sports programs. This ensures that partnerships align with the university’s goals and values, maximizing the benefits for all parties involved. The professional management of these agreements guarantees that the university’s brand is represented with integrity and that the partnerships are mutually advantageous.

Through these efforts, Gainbridge plays a significant role in reinforcing the prominence of Iowa Athletics. Their strategic sponsorships and partnerships not only provide financial support but also contribute to the holistic growth and national visibility of the university’s sports programs.

Significance of the No. 7 Paint Scheme

The No. 7 paint scheme, adorned with Iowa Hawkeyes branding, symbolizes a unique fusion of collegiate athletics and motorsports, creating a visual and emotional connection for Iowan fans. This cross-industry collaboration harnesses the powerful imagery of the Iowa Hawkeyes, a cornerstone of state pride, and integrates it into the high-octane world of NASCAR, thereby bridging two passionate fanbases. The design not only enriches the visual appeal of the race car but also serves as a tangible representation of local pride and community spirit.

Mike Nichols, Chief of Sponsorship and Activation at Group 1001, highlighted the significance of this special paint scheme, emphasizing its role in uniting two distinct sports properties. By featuring the iconic black and gold colors of the Hawkeyes, the No. 7 car becomes a symbol of hometown pride for Iowans. This initiative is particularly significant as it coincides with the inaugural NASCAR Cup Series race at Iowa Speedway, providing local fans with a homegrown hero to rally behind.

“The No. 7 is extra special this weekend as we bring together two unique sports properties from our portfolio and give Iowans a home-state car to pull for in the inaugural NASCAR Cup Series race at Iowa Speedway.”

. “From Caitlin Clark to now this, Gainbridge® has stepped up to support Iowa athletics and we hope that all of Iowa will rally around Corey LaJoie and cheer him on to victory lane.” – Mike Nichols

Furthermore, the support from Gainbridge, which extends from Caitlin Clark’s ambassadorship to their partnership with Spire Motorsports, highlights a broader commitment to the local community. This strategic alignment promotes local sports and strengthens community ties by bringing together diverse fan groups under a single banner. The No. 7 paint scheme thus surpasses its aesthetic function, becoming a catalyst for regional solidarity and enthusiasm.

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Corey LaJoie and the Iowa Speedway Race

As Corey LaJoie prepares to race at Iowa Speedway, his recent performance at Sonoma Raceway has set high expectations for his upcoming challenge in the NextGen car. LaJoie’s 11th-place finish at Sonoma demonstrated his ability to adapt and capitalize on the evolving dynamics of NASCAR’s latest vehicle iteration. This adaptability will be essential as he tackles Iowa Speedway, a track known for its unique combination of short-track intensity and intermediate-track speed.

LaJoie, a seasoned veteran in the NASCAR Cup Series, brings a wealth of experience and a tenacious driving style that has earned him a dedicated following. The Iowa Speedway race presents a fresh opportunity for LaJoie to utilize the advancements of the NextGen car, which features improvements in aerodynamics, chassis design, and performance capabilities.

The partnership with Gainbridge and the Iowa Hawkeyes-themed car adds an extra layer of motivation and visibility for LaJoie and the No. 7 team. This collaboration shines a spotlight on Learfield and Iowa athletics, creating a synergy between professional motorsports and collegiate athletics that is rare and exciting. The No. 7 car’s striking paint scheme not only honors the Iowa Hawkeyes but also symbolizes the fusion of community support and competitive spirit.

Event Details and Broadcast Information

Broadcasting live on USA Network, the Iowa Corn 350 powered by Ethanol will feature Corey LaJoie racing in a special Iowa Hawkeyes-themed car on Sunday, June 16 at 7:00 PM ET. This highly anticipated event is set to captivate both NASCAR enthusiasts and collegiate sports fans, as LaJoie’s No. 7 car proudly dons a unique Gainbridge-sponsored paint scheme celebrating the University of Iowa.

The race, held at the renowned Iowa Speedway, is expected to draw substantial viewership thanks to its fusion of motorsport excitement and collegiate pride. This partnership between NASCAR and Iowa athletics highlights the potential for cross-sport collaborations, enhancing the event’s appeal beyond its traditional audience.

Viewers can look forward to a race that not only highlights top-tier driving talent but also embodies the spirit and fervor of the Iowa Hawkeyes. The broadcast on USA Network guarantees that fans nationwide can join in the excitement, experiencing the race’s thrills and the special tribute to Iowa’s athletic heritage in real-time.

In addition to the live broadcast, a range of pre-race and post-race coverage segments will provide deeper insights into the significance of this collaboration. Interviews with Corey LaJoie and key University of Iowa representatives will further enrich the narrative, offering perspectives on the synergy between the racing community and collegiate sports.

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News in Brief: Corey LaJoie to Race Iowa Hawkeyes-Themed Car

The collaboration between Spire Motorsports, Gainbridge, and the University of Iowa Athletics Department exemplifies the powerful synergy between collegiate athletics and motorsports.

Corey LaJoie’s Iowa Hawkeyes-themed No. 7 Chevrolet Camaro at the Iowa Corn 350 highlights the intersection of sports culture and advanced racing technology.

With LaJoie’s recent success and the NextGen car’s capabilities, this partnership not only amplifies fan engagement but also sets the stage for a compelling and dynamic race at Iowa Speedway.

Our Reader’s Queries

Q. Who does Corey LaJoie drive for in Nascar?

A. LaJoie is a formidable presence in the NASCAR Cup Series, where he commits full-time behind the wheel of the No. 7 Chevrolet Camaro ZL1 for Spire Motorsports. Additionally, he showcases his talent part-time in the NASCAR Craftsman Truck Series, steering the No. 7 Chevrolet Silverado for Spire. Notably, LaJoie hails from racing royalty, being the son of two-time NASCAR Busch Series champion Randy LaJoie, a legacy that undoubtedly fuels his passion and drive on the track.

Q. Who owns Corey LaJoie’s car?

A. Spire Motorsports stands as a prominent fixture in the NASCAR Cup Series, operating as a full-time, two-car race team. The team is co-owned by seasoned NASCAR industry veterans Jeff Dickerson and Thaddeus “T.J.” Puchyr, whose extensive experience contributes to Spire’s success on the track. In the 2023 season, Spire Motorsports will field the No. 7 Chevrolet Camaro ZL1, with talented driver Corey LaJoie at the helm, showcasing their commitment to excellence in NASCAR competition.

ALSO READ: Corey LaJoie Apologizes to Jimmie Johnson After the Kansas Wreck

Simran Kaur
Simran Kaur
Simran Kaur is a seasoned sports journalist specializing in NASCAR coverage. With a keen eye for detail and a passion for motorsports, she has extensively covered the NASCAR circuit, delving into the careers of iconic drivers such as Dale Earnhardt Jr., Joey Logano, Denny Hamlin, Kyle Larson, and Kyle Busch. Simran's expertise extends beyond writing; she has also provided live race reporting, offering fans an immersive experience into the heart-pounding action on the track. In addition to her journalistic pursuits, Simran is a trained graphic designer, bringing a creative edge to her work in both print and digital media. With a commitment to delivering accurate, insightful, and engaging content, Simran Kaur continues to be a trusted voice in the world of NASCAR journalism


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