Rockingham Speedway NASCAR Revival: When North Wilkesboro triumphantly re-entered NASCAR, it ignited speculation about other historic tracks following suit. Federal grants, spurred by COVID-19, have revved up renovations in many such venues nationwide. Among them, Rockingham Speedway stands out with notable strides in progress.
During a recent session between the Richmond County Board of Commissioners and Finance Director Cary Garner, the aim to prepare this historical track for NASCAR Cup races was resoundingly highlighted. Track owner Daniel Lovenheim previously anticipated the track to be race-ready by early 2024. Yet, the burning question remains: will the Cup Series ever hit the Rockingham Speedway grid again?
In a recent meeting, Chairman Jeff Smart resonated a sentiment: “The clear objective is to bring NASCAR backnot just for financial reasons but to enhance our quality of life. Let’s reignite the racing fervor at ‘the rock’.” It’s been a staggering 19 years since a Cup Series race roared around the oval. Though a decade ago, the local community savored some speed through Truck races, it was but a fleeting joy.
With a $9 million boost from the Department of Commerce in May 2022, Rockingham Speedway has undergone extensive refurbishments to meet NASCAR’s standards. Updates were discussed in the recent meeting. Notable figures in the sport, including Richard Petty and Terry Labonte, have expressed their fondness for the track and support its revival.
While a potential return of Rockingham would invoke nostalgic sentiments and mark a dramatic comeback, various factors cast doubt on its future Cup Series prospects.
NASCAR has been actively expanding its horizons, targeting foreign and younger audiences through initiatives like Garage56, Project91, and ventures like NASCAR Canada. With NASCAR’s focus beyond U.S. borders, doubts loom whether NASCAR executives would favor reviving a local market that offers limited economic benefits.
Dale Earnhardt Jr. echoed similar concerns, noting, “I worry about Rockingham’s future because many in the industry might perceive revisiting there as a step back rather than forward.”
Another roadblock for NASCAR’s pursuit of Rockingham is its independent ownership. Within a landscape where most tracks are under NASCAR or Speedway Motorsports, backing an independent trackdespite its storied historyseems unlikely.
Additionally, a potential TV ratings slump looms if Rockingham returns. Despite North Wilkesboro‘s celebrated return, it garnered low TV ratings. With larger tracks nearby offering more compelling on-site views, Rockingham’s appeal to NASCAR as a profit-making entity is questionable.
Amidst these hurdles, an Xfinity or Truck event might be on the cards for Rockingham. Time will reveal if the track truly becomes “NASCAR-ready” with its newfound funding.
ALSO READ: North Wilkesboro Speedway Legacy: Remembering Paul Call’s Enduring Stewardship
Our Reader’s Queries
Are they going to reopen Rockingham Speedway?
Rockingham Speedway and Entertainment Complex is all set to host racing and other events for the 2023 season, following its first repave in decades. The venue is now fully equipped to provide an exceptional experience to its visitors. With the completion of this project, the facility is now ready to welcome racing enthusiasts and other event-goers. The upgrades have been made to ensure that the venue is up-to-date and can cater to the needs of its guests. Get ready to witness some thrilling races and exciting events at Rockingham Speedway and Entertainment Complex in 2023!
Is NASCAR coming back to North Wilkesboro Speedway?
The legendary race track, making a comeback to the NASCAR schedule after 25 years, will once again play host to the NASCAR All-Star race weekend in 2024.
Why doesn t NASCAR race at Rockingham anymore?
In 2004, Speedway Motorsports took ownership of the track and subsequently shifted the NASCAR Cup Series schedule to new markets out west or up north. Unfortunately, the sport’s top series never made a comeback, and the speedway gradually fell into disrepair.
Will NASCAR race at North Wilkesboro in 2024?
Get ready to witness the NASCAR All-Star Race as it returns to its roots at the iconic North Wilkesboro Speedway from May 17-19, 2024. This historic event promises to be a thrilling experience for racing enthusiasts and fans alike. So mark your calendars and be prepared to witness some of the best drivers in the world compete on this legendary track. Don’t miss out on this opportunity to witness history in the making!
