BetMGM has announced the launch of BetMGM Speedway in partnership with Richard Childress Racing, further strengthening their ongoing Richard Childress Racing partnership. The new casino game is now live for players in Michigan, New Jersey, and Pennsylvania, aiming to deliver the intensity and speed of stock car racing to the iGaming world.
Introducing BetMGM Speedway: High-Octane Casino Experience
BetMGM Speedway invites players to wager on the famous car numbers of Richard Childress Racing—No. 8 with Kyle Busch behind the wheel, and No. 3 driven by Austin Dillon. This fast-paced game distinguishes itself by offering a 94% return to player (RTP), high volatility, and the potential to win up to 10,000 times the starting bet. Players have the option to wager on one or both featured cars in each round and can take advantage of customizable options such as auto play and auto cashout, enhancing the experience with split-second decision-making and racing excitement.
“Partnering with RCR for BetMGM Speedway allows us to capture the elements of racing, such as acceleration and split-second decision-making, in a casino game,”
said Matt Prevost, Chief Revenue Officer at BetMGM.
“BetMGM Speedway is another way to get racing season off to a flying start.”
Collaboration Brings Racing Identity to the Game
This innovative offering is a direct result of close collaborative work between BetMGM and Richard Childress Racing. RCR’s strong team identity is built into the game, from the visual details of each car to the familiar numbers fans recognize from the track. While actual drivers like Kyle Busch and Austin Dillon are not portrayed physically, their symbolic association boosts the sense of authenticity for players and racing fans alike.
Mike Verlander, president of Richard Childress Racing, commented,
“BetMGM Speedway is a strong example of the collaborative nature between RCR and BetMGM. BetMGM is at the forefront of the sports betting and online gaming industry and RCR is proud to help BetMGM capture the thrill of racing leading into one of our sport’s biggest races.”
Focus on Responsible Gaming and Customer Safety
Alongside product innovation, BetMGM prioritizes safe and responsible gaming practices. The company offers resources including GameSense, a program from the British Columbia Lottery Corporation that is also available at MGM Resorts properties nationwide. By integrating responsible gambling tools into both mobile and desktop platforms, BetMGM strives to ensure players enjoy their games while staying protected.
Looking Ahead in the Richard Childress Racing Partnership
BetMGM’s expansion into new markets and consistent innovation highlights their commitment to offering engaging experiences for their customers. The collaboration with Richard Childress Racing continues to blur the lines between real-world racing excitement and digital entertainment, making stock car racing accessible in a fresh, interactive format. As racing season gathers momentum, this partnership is set to attract both gaming enthusiasts and devoted motorsport fans.
