Key Highlights
- Fans were left frustrated as The CW’s Atlanta affiliate cut to an MLB promo just as the NASCAR race reached its thrilling conclusion.
- Alex Bowman’s dominant performance was overshadowed by the last-lap move from Aric Almirola that fans missed due to the broadcast error.
- The CW’s apology attributed the mishap to the Atlanta affiliate, raising concerns about inconsistent coverage across different regions.
- Viewers expressed dissatisfaction with the lack of a live-streaming option and inconsistent network reliability during the NASCAR Xfinity Series.
- This broadcast blunder has led to discussions about reassessing partnerships to improve fan engagement and coverage reliability.
A Near-Perfect Race Ends in Controversy
Although the race at Phoenix Raceway was shaping up to be an exhilarating spectacle, a major broadcasting blunder overshadowed the excitement and left fans fuming.
Alex Bowman, having dominated the event, found his victory thwarted in a heart-stopping finale by Aric Almirola’s audacious last-lap move.
While NASCAR regulations emphasize the importance of race integrity, viewers were deprived of this thrilling climax due to Peachtree TV’s inexplicable decision to cut to an MLB promo just as the white flag waved.
This egregious error not only violated broadcast rights but also shattered viewer expectations, raising serious questions about media accountability.
Fans, keenly anticipating a historic finish, were instead met with disappointment, highlighting the critical need for improved oversight in sports broadcasting.

CW Faces Backlash After Broadcast Blunder
The CW faced a tidal wave of backlash following a critical broadcasting blunder during the NASCAR Xfinity Series race, leaving fans enraged and bewildered.
Frustration erupted on social media as fans expressed their discontent not only with the Atlanta affiliate’s failure but also with the broader implications for broadcast reliability. Many questioned The CW’s commitment to fan engagement and affiliate accountability, especially given its recent NASCAR partnerships.
After @TheCW‘s Atlanta affiliate station mistakenly cut to commercial break during the last lap of yesterday’s NASCAR Xfinity race, The CW says that it has been assured by the affiliate that the mistake won’t happen again.
🔲 The station, Peachtree TV, is owned by @GrayMediaGTN. pic.twitter.com/v7vRV6u8ze
— Adam Stern (@A_S12) March 9, 2025
The network’s apology, attributing the mishap solely to the Atlanta affiliate, fell flat amid growing concerns over consistent coverage across all regions. Fans expected better from a network that has made substantial media investments; their disappointment highlights the urgent need for The CW to meet heightened media expectations and guarantee reliable broadcasts moving forward.
“Our local affiliate in Atlanta has acknowledged the mistake in prematurely ending coverage of yesterday’s NASCAR Xfinity Series race, and we have been assured this will not happen again. We will continue to work closely with our affiliates to ensure that the entire NASCAR Xfinity Series continues to receive the premium treatment racing fans deserve.” – CW
The CW’s Affiliate Model Creates Inconsistent Coverage
While fans enthusiastically tune in to watch NASCAR races, the reality of The CW’s affiliate model has led to widespread disappointment and confusion.
Unlike major networks such as NBC or Fox, The CW relies on local affiliates that possess affiliate independence, allowing them to make arbitrary programming decisions. This results in noticeable local variations; some viewers receive full race coverage, while others are subjected to unrelated content.
For instance, a Detroit viewer faced a tape delay, missing live action. Furthermore, broadcast quality can suffer, as seen with affiliates airing races in a low-resolution format.
The absence of a live-streaming option exacerbates viewer accessibility issues, leaving many to question NASCAR’s decision to partner with The CW for the Xfinity Series.

NASCAR Fans Voice Their Frustration
Fans vented their frustrations after the recent broadcast issues surrounding the NASCAR Xfinity Series, feeling that their beloved sport was being neglected. Many argued that the NASCAR Xfinity Series was treated as an afterthought, jeopardizing fan engagement and viewer loyalty.
“Xfinity cable in Detroit, the Motor City, through the CW channel did NOT air the race live. They aired it tape-delayed at 9:30 PM. By then, the results were known all over social media. Shameful.” – NASCAR Fan reaction
The complaints highlighted notable concerns, including inconsistent network reliability and a lack of real-time streaming options.
One fan lamented, “NASCAR putting the Xfinity races on The CW is a joke,” emphasizing the discontent surrounding the network’s handling of live sports.
As the sport’s accessibility dwindles, so too does the value of its national TV deal, leaving fans disillusioned and seeking change.
“At least they have come out and made a statement. Meanwhile, FOX just continues to troll us.” – NASCAR Fan reaction
Can NASCAR Afford Another Broadcast Controversy?
NASCAR stands on shaky ground as it faces mounting criticism over its broadcast issues, particularly concerning the NASCAR Xfinity Series.
The repeated failures of networks, including The CW, to deliver broadcast reliability have left fans feeling frustrated and disillusioned. Viewer expectations are high; they anticipate seamless coverage that boosts fan engagement and race accessibility. Instead, they are met with disappointment as key moments are missed, such as exhilarating finishes and noteworthy events.
NASCAR’s television partnerships are vital for its growth, yet ongoing controversies jeopardize these relationships. If these broadcasting issues persist, NASCAR may face dire consequences, potentially losing loyal fans and undermining its brand.
A reevaluation of its partnerships may be imperative to restore trust and meet the demands of its audience.

News In Brief: Fans Miss Thrilling NASCAR Finish
The recent broadcasting failure by a CW affiliate has left NASCAR fans outraged and disappointed, as they missed an exhilarating finish to what could have been a memorable race. This incident highlights the ongoing issues with inconsistent coverage in sports broadcasting, where fans expect and deserve better. With trust in networks wavering, NASCAR must address these concerns urgently to maintain its fanbase. If such blunders continue, the sport risks losing its loyal supporters, which is simply unacceptable.
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