Hendrick Motorsports has unveiled a stunning new paint scheme for Chase Elliott in honor of NAPA Auto Parts’ 100th anniversary, set to debut at the upcoming Cup Series race at Texas Motor Speedway. This eye-catching golden livery, designed especially for the milestone occasion, underscores the deep bond between Hendrick Motorsports, Chase Elliott, and their longtime sponsor, NAPA, who have supported Elliott since his Xfinity Series days. The celebration marks a significant moment for both the driver and the team as they pay tribute to a century of dependable auto parts and steadfast partnership.
NAPA began its journey in 1925 to address the challenge of finding reliable car replacement parts, and over the decades, it has grown into a worldwide leader with more than 6,000 stores globally. The brand’s close relationship with Hendrick Motorsports dates back to Elliott’s early career, with NAPA supporting him through wins and milestones, including the 2014 Xfinity Series championship. “I wouldn’t have won the Xfinity Series championship in 2014 if it weren’t for them backing me,” Elliott acknowledged, highlighting the importance of this partnership to his career achievements.
The new paint scheme goes beyond the car itself. Elliott will don a blue and gold racing suit and a helmet adorned with “100” decals, further cementing the celebration of NAPA’s centennial. The golden livery has also appeared on NHRA Funny Car racer Ron Capps’s vehicle, showing the extensive celebration of the brand’s history across motorsports.
This season, Chase Elliott has demonstrated consistent performance, racking up six top-10 finishes in the first ten races for Hendrick Motorsports. While he has only tasted victory once so far, his determined outlook continues as he pilots the #9 Chevy. Reflecting on his season, Elliott said it has been “okay” but is optimistic about continual improvement as the competition heats up.
Elliott’s ongoing consistency, paired with the striking new look from Hendrick Motorsports, enhances the excitement surrounding this milestone event. As the team honors NAPA’s century-long legacy, fans and competitors alike are watching to see if this boost of celebratory momentum will propel Elliott closer to another championship. Only time will tell how this anniversary livery and unwavering backing from Hendrick Motorsports and NAPA will shape the rest of his season, but anticipation across the sport is unmistakably high.