Brad Keselowski critiques Fox’s NASCAR post-race coverage after appearing on Amazon Prime’s post-race show following the recent Pocono Raceway event, highlighting his preferences for broadcast quality and fan experience. Keselowski, a well-known NASCAR Cup Series driver and owner, contrasted the networks’ approaches in his remarks, providing fresh perspective on the evolving media landscape in the sport.
Kedselowski Shares Post-Race Thoughts After Pocono Finish
As both a successful driver and a businessman, Brad Keselowski continues to impact NASCAR through multiple roles, including his leadership at RFK Racing. His insights are especially valued as he is also part of NASCAR’s Owner Advisory Council—working alongside Justin Marks of Trackhouse Racing and Heather Gibbs of Joe Gibbs Racing. This panel is tasked with shaping NASCAR’s future over the next several years, positioning Keselowski at the heart of upcoming changes within the sport.
After an action-packed day at Pocono Raceway—where Keselowski finished ninth despite a rare penalty for entering a closed pit road—he joined Amazon Prime’s post-race show. Reflecting on his unique position as both a team owner and driver, Keselowski described the challenge of managing his responsibilities.
“You just try to use every minute, every hour and make it count,”
—Brad Keselowski, Driver and Team Owner. He noted the difficulty of rewatching races in full but shared how access to Amazon’s coverage makes things easier for him at home.
Amazon Prime’s Coverage Earns Keselowski’s Approval
Praising Amazon’s approach, Keselowski expressed appreciation for the platform’s detailed post-race segments.
“I love that you guys have a post-race show because when I wanna know what happened in the race, I can watch the Amazon post show. I don’t have to re-watch the whole race. So thank you for that. Everybody at Amazon.”
—Brad Keselowski, Driver and Team Owner. His praise highlighted the contrast with Fox’s NASCAR post-race coverage, which has faced criticism from fans this season for its brevity and limited content during the first 12 races, often offering short recaps and only a handful of interviews.
Keselowski continued his endorsement near the end of his interview, underlining his disappointment that Amazon was concluding its race coverage for the year.
“I hate that this is your last race of the year,”
—Brad Keselowski, Driver and Team Owner.
“You guys have blown the cover off the ball. I really believe that. You know, at the start of the year, I had some fans say, ‘What’s the deal with Amazon?’ I said, ‘Just wait. This is gonna be awesome.’ And you guys have not disappointed. Thank you very much.”
—Brad Keselowski, Driver and Team Owner.
Implications for NASCAR’s Media Direction
Keselowski’s candid remarks at Pocono serve to spotlight ongoing debates within NASCAR regarding how the sport is presented to audiences at home. His perspective—a blend of driver experience and business insight—adds weight to the growing call for more comprehensive and viewer-friendly post-race analysis. The appearance of respected figures like Keselowski, Justin Marks, and Heather Gibbs on decision-making panels such as the Owner Advisory Council further signals that changes may be ahead not only in scheduling but also in how races are delivered to fans across different platforms.
With Amazon Prime’s post-race coverage earning approval from both fans and influential industry leaders, networks like Fox may face pressure to adapt their own broadcasts to maintain relevancy and viewer satisfaction. As discussions continue within the Owner Advisory Council and with upcoming shifts in the sport’s schedule, the feedback from prominent voices like Keselowski is likely to shape the future of NASCAR’s broadcast experience.
