Bubba Wallace teams up with Baker Mayfield to spotlight charitable causes as The Baker & Emily Foundation’s logo joins Wallace’s 23XI Racing car for the Iowa Corn 350, taking philanthropy from the football field to the NASCAR track this weekend. The collaboration, facilitated by Alltroo, combines the influence of these two athletes to amplify support for community-driven initiatives.
Bringing Philanthropy to the Racetrack
Baker Mayfield, quarterback for the Tampa Bay Buccaneers, and his wife Emily have made giving back a defining part of their lives, and their foundation’s mission is now about to reach racing fans as well. Ahead of the Iowa Corn 350, Mayfield announced that his foundation’s logo would appear prominently on Bubba Wallace’s 23XI Racing vehicle. This partnership is expected to expand awareness for the causes the Mayfields champion.
The opportunity came together through Alltroo, a platform that connects sports figures, celebrities, and their audiences to charitable efforts they believe in, drawing fresh attention to the role athletes play off the field and track.
Highlighting the Foundation’s Vision
Baker and Emily Mayfield established their foundation to address challenges people face and to encourage success, emphasizing support for youth, perseverance, and strength. Their philanthropic approach is reinforced by the foundation’s mission:
“We believe success is possible for everyone, but it requires work and sometimes a little help. We support the resiliency of the human spirit and those who keep at it regardless of the challenges they face.”
—The Baker & Emily Foundation mission
Through the years, the Mayfields have helped fund scholarships, community initiatives, and programs focusing on youth achievement and educational opportunities. One notable example is their annual Be the Ball fundraiser in Tampa Bay, which, in June 2024, united Buccaneers fans, Oklahoma alumni, and community leaders to generate over $220,000. These efforts reflect the foundation’s ongoing commitment to both local involvement and broader outreach.
A Unique NFL and NASCAR Collaboration
This event marks a rare crossover between the NFL and NASCAR, showcasing how community-first athletes can pool their platforms for social good. The moment becomes symbolic and strategic as Mayfield, celebrated for his on-field determination, joins forces with Bubba Wallace, recognized for bringing positive change to NASCAR.
Mayfield voiced his excitement about the partnership, stating,
“Baker Mayfield here. I am honored to have my foundation logo riding along with Bubba Wallace and Alltroo this weekend in Iowa,”
—Baker Mayfield, Tampa Bay Buccaneers Quarterback.
He also expressed admiration for the racing community:
“The race community always knows how to show up and give back, and the car looks absolutely incredible. Good luck, Bubba, and the whole 23XI team. Let’s go get it,”
—Baker Mayfield, Tampa Bay Buccaneers Quarterback.
Expanding Impact Beyond the Finish Line
With The Baker & Emily Foundation’s branding racing around the Iowa track, this partnership signals more than just cross-sport camaraderie—it brings increased awareness to philanthropy in competitive sports. The event is expected to inspire both fans and fellow athletes to engage with causes that strive for meaningful change, echoing the Mayfields’ belief that collaboration and community engagement can help everyone strive to
“be the best version of themselves.”
As the Iowa Corn 350 brings the NFL and NASCAR worlds together, the collaboration is set to motivate more charitable partnerships and shine a light on the role of public figures in advancing community wellbeing, setting the stage for future initiatives across sports and philanthropy.
