Optum has joined forces with Alloy Employer Services to back Josh Williams in the NASCAR Xfinity Series, bringing new energy to the Josh Williams Hospital Tour sponsorship as Williams competes at Daytona International Speedway’s Wawa 250 on August 22. This partnership will help Williams travel to even more children’s hospitals across the racing season, expanding the reach and impact of his hands-on visits to young patients and their families.
Expanding Support for Kids in Hospitals
With Optum as the Official Sponsor of the Josh Williams Hospital Tour, the initiative will grow to include additional hospitals and site visits throughout the year. Williams is known for hosting in-hospital TV shows, visiting with kids and their loved ones, and offering children the special chance to put their painted handprints on his car’s paint scheme for the last race of each season. Optum’s involvement ensures that the tour will bring more smiles and memorable moments to young patients across the country, reaching new communities at every stop.
Partnership Extends to Major NASCAR Events
Beyond the Daytona event, Optum will also take on the role of primary partner for the JWHT car at other major races, including at the Charlotte ROVAL, Las Vegas Motor Speedway, and Phoenix Raceway. These events form key highlights of the NASCAR Xfinity Series, giving Josh Williams and his hospital visit efforts greater visibility on and off the racetrack.
Leaders Express Enthusiasm for the Initiative
“We’re thrilled that Optum Health has come on board as an official sponsor of Josh Williams, in partnership with Alloy Employer Services,”
—Chris Estey, CMO at Alloy Employer.
“This exciting collaboration brings together Optum’s industry-leading commitment to employee well-being and Alloy’s dedication to proactive risk management, fueling Josh’s drive both on the track and in promoting employee health, safety, and wellness at workplaces across America.”
—Chris Estey, CMO at Alloy Employer.
Josh Williams also highlighted the importance of strong support from his sponsors and partners.
“It’s real important for me to have companies that believe in me, my career, and my dedication to the hospital tour,”
—Josh Williams, NASCAR Xfinity Series driver.
Significance for Fans, Partners, and Families
This expanded partnership marks a hopeful moment for children, families, and fans who look forward to the annual hospital visits, as well as the thrilling races of the Xfinity Series. With organizations like Optum and Alloy Employer Services behind the effort, the hospital tour continues to uplift communities and provide memorable experiences for kids across America, showing how the worlds of sports and healthcare can work together for a greater cause.
