Red Bull has entered into a major sponsorship agreement with Trackhouse Racing for the 2026 NASCAR Cup Series season, strengthening its commitment to drivers Shane van Gisbergen and Connor Zilisch. Beginning in 2025, this partnership brings together the Shane van Gisbergen Red Bull sponsor alliance with two of the NASCAR circuit’s most promising competitors.
Standout Rookies Take Center Stage in Upcoming Season
The collaboration will see Connor Zilisch, who became the youngest Daytona 500 competitor since 2009, debut at the event on February 15, 2026, under the new Red Bull branding. Shane van Gisbergen, notable for his extraordinary rookie year with five Cup Series wins in 2025—the highest number ever achieved by a first-year driver—will drive in Red Bull colors the following week. Both drivers have shared enthusiasm over their car designs and the significance of their racing numbers.
Zilisch and Van Gisbergen Bring Momentum from Record Performances
In 2025, Zilisch made a significant mark on the NASCAR Xfinity Series with ten wins, including tying the record for most consecutive victories at four. On the Cup Series side, van Gisbergen’s five wins set him apart as an immediate threat amongst all rookies and seasoned competitors alike. These accomplishments spotlight both drivers as strong contenders going into the new season. The expanded partnership between Trackhouse Racing and Red Bull is set to bring more attention to their efforts and further elevate their standings in the sport.
Anticipation Grows Ahead of the Daytona 500 and Beyond
The upcoming Daytona 500 stands out as a pivotal event, as Zilisch embarks on his Cup Series journey and van Gisbergen continues to build on his breakout rookie campaign. Fans anticipate intense competition, fueled by the drivers’ momentum and high-profile backing. Looking ahead, Red Bull’s increasing involvement indicates a long-term investment in both athletes, suggesting greater success and exposure for Shane van Gisbergen, Connor Zilisch, and the Trackhouse Racing team within the NASCAR Cup Series for 2026 and potentially beyond.
