Jeff Gordon, one of the most celebrated names in NASCAR, will personally present a unique collectible, the Jeff Gordon National Treasures card, to a lucky fan through Panini America’s 2025 National Treasures Racing release. This event will take place after the collectible card featuring authentic memorabilia from his final Cup Series victory is redeemed, offering a rare, personal experience for the fan.
Details of the Exclusive Racing Card
The 2025 Panini National Treasures Racing set is highly anticipated by collectors, and this year, it features a standout: a one-of-a-kind dual-jumbo logo booklet card signed by Jeff Gordon. The booklet card includes two sizable patches cut directly from Gordon’s 2015 Alpinestars firesuit, worn during his last NASCAR Cup Series win at Martinsville Speedway in the fall of 2015. Each item embedded in the card holds clear significance, connecting directly to Gordon’s legendary career and his emotional victory moment.
Of the two firesuit patches, one displays the official NASCAR Sprint Cup Series logo from the left side of Gordon’s chest, while the other contains the Hendrick Motorsports emblem previously positioned on the right. The card’s right-side panel features the Cup Series patch, and the left panel houses the Hendrick Motorsports logo. Bridging these iconic emblems, the center of the card displays a photograph of Gordon from the same 2015 season, further enhancing its collector’s value. Gordon’s autograph, written in blue permanent marker, covers the image, with the “1 of 1” inscription directly below his signature.
How Hobbyists Can Obtain the Card
The path to owning the Jeff Gordon National Treasures card starts with the purchase of 2025 Panini National Treasures Racing Hobby Boxes, available beginning Wednesday, December 17, at 3:00 PM ET for $400 each on the Panini America website. Each box comes with a single pack of nine cards, with eight typically being autographed or memorabilia cards, making the odds and excitement for a collectible of this caliber even higher. Cases of this series will include four boxes each.
Inside the Hobby Boxes, fans can potentially discover a redemption card for the exclusive Jeff Gordon booklet. Upon pulling and redeeming this card through Panini America’s website, the winning fan will be awarded not just the one-of-a-kind item, but also a rare encounter—Jeff Gordon himself will hand-deliver the card, making it an extraordinary moment for any NASCAR enthusiast.
“A one-of-a-kind card just dropped.
Hendrick Motorsports has teamed up with @PaniniAmerica in 2025 Panini National Treasures Racing to bring one lucky fan a special card hand delivered by @JeffGordonWeb!
Product can be purchased at https://t.co/hjMbEN2cka for a chance to pull… pic.twitter.com/MiCPxRAH7g” — Hendrick Motorsports (@TeamHendrick)
Partnership Elevates Fan Experience
The partnership between Panini America, Hendrick Motorsports, and Jeff Gordon aims to do more than just offer an appealing collectible—it elevates the excitement of collecting to a personal, emotional level. The creative process behind this card had been underway for years, as shared by Gordon himself:
“Panini has been a great partner of ours when you look at collectibles, and you look at the card space and relationship with them. For a couple of years, we’ve been talking about doing something that takes it to another level, and this certainly does that in a big way,” — Gordon, NASCAR Legend
Beyond the unique memorabilia locked inside the card, the real centerpiece is Gordon’s commitment to presenting the card directly to its recipient. This rare opportunity reflects his appreciation for his fans and underscores both the collectible’s value and the moment’s emotional weight.
“You know, having a One-of-One card, I know how passionate our fans are. I wish we could capture that moment when they open the package. But what we are going to be able to do is hand-deliver to that special fan that pulls this card, and that’s going to be really exciting for me,” — Gordon, NASCAR Legend
Why This Release Resonates with Collectors
For racing fans and trading card collectors alike, the Jeff Gordon National Treasures card signifies more than a rare piece of NASCAR history—it transforms the very act of collecting into a personal story. The fact that the memorabilia is drawn from the suit worn during Gordon’s emotional final race win, combined with the prospect of meeting him in person, sets a new benchmark for the trading card community. As each Hobby Box is opened and the anticipation builds, one fortunate collector will gain not just a valuable card, but a truly memorable NASCAR experience.
A one-of-a-kind card just dropped.
Hendrick Motorsports has teamed up with @PaniniAmerica in 2025 Panini National Treasures Racing to bring one lucky fan a special card hand delivered by @JeffGordonWeb!
Product can be purchased at https://t.co/hjMbEN2cka for a chance to pull… pic.twitter.com/MiCPxRAH7g
— Hendrick Motorsports (@TeamHendrick) December 17, 2025
