Trackhouse Racing is drawing new scrutiny just weeks before the NASCAR Cup Series season opener at Bowman Gray Stadium, after fans noticed a major sponsor may be exiting the team—a development adding to growing Trackhouse Racing sponsorship uncertainty. The apparent disappearance of WeatherTech from the team’s official sponsor list is creating speculation around the stability of Trackhouse’s commercial partnerships as the team transitions into 2026.
Fan Observations Point to WeatherTech’s Absence from Sponsor List
Recently, avid NASCAR followers became aware that WeatherTech—a prominent sponsor for Trackhouse Racing—no longer appears among the listed partners on the team’s official website. This change, unaccompanied by confirmation from either Trackhouse Racing or WeatherTech, has generated questions about whether one of the organization’s most consistent sponsors is parting ways just before a crucial season.
Sponsor listings are typically watched closely in the industry, especially as the start of a new season approaches, leading both fans and industry insiders to pay extra attention to any alterations in Trackhouse’s commercial lineup.
Trackhouse Racing’s Recent Expansion Brings Additional Attention
The conversation around sponsorship is amplified by Trackhouse’s dynamic growth and changes in recent years. The team has worked to strengthen its presence, expanding to a third full-time entry for the upcoming Cup Series season. Trackhouse Racing underscored its global ambitions by bringing in Supercars champion Shane van Gisbergen, who joined the organization last season and will now drive the No. 97 after a long-term contract extension. Ross Chastain—a key presence since 2023—remains a pillar with his multi-year commitment.
A significant roster update came as the 2025 season concluded, with longstanding driver Daniel Suárez departing and up-and-coming talent Connor Zilisch announced for the No. 88 in 2026. The move signals an organizational focus on cultivating young drivers and building for future success.
Potential Impact of Losing a Longstanding Partner
WeatherTech has been an integral part of Trackhouse Racing’s recent journey, acting as a sponsor in 23 NASCAR Cup Series events and 40 NASCAR Xfinity Series races since 2024. Their presence extended beyond the racetrack, serving as the base sponsor in the NASCAR 25 console game’s custom car creator, which boosted their brand among the sport’s younger audience.
If WeatherTech’s exit is confirmed, it would mark the end of a significant chapter in the team’s commercial story. With no official statements released so far, the situation remains fluid, but the timing—so close to a pivotal 2026 season—has prompted deep concern among Trackhouse supporters and industry observers alike.
Sponsorship Dynamics and Trackhouse’s Road Ahead
While changes in sponsorship are not unusual in NASCAR, Trackhouse’s forward-thinking ambitions and high-profile driver lineup for 2026 mean scrutiny is heightened. Despite uncertainty regarding WeatherTech’s participation, the team’s recent moves to secure long-term driver commitments with Shane van Gisbergen and Ross Chastain, as well as investing in new talent like Connor Zilisch, demonstrate a continued push toward growth and competitiveness.
As Trackhouse Racing prepares for one of its most anticipated seasons yet, developments around its sponsorship will be closely watched. The organization’s ability to navigate commercial challenges could play a decisive role in maintaining momentum as it seeks to cement its place among NASCAR’s elite teams.
WeatherTech is no longer listed on Trackhouse Racing's website sponsor page, sparking speculation about a possible departure ahead of the 2026 season. Find out more on The Daily Downforcehttps://t.co/k0QsUFvjgW pic.twitter.com/AtTPDzBjNH
— The Daily Downforce (@dailydownforce) January 5, 2026
