Mopar is set to partner with Kaulig Racing as the primary sponsor for Daniel Dye’s entry in the NASCAR Craftsman Truck Series for the 2026 season, marking an exciting Daniel Dye Mopar NASCAR partnership. This full-season collaboration brings Mopar’s iconic name to the No. 10 Ram 1500, coinciding with Ram’s highly anticipated return to NASCAR after a hiatus of over a decade.
Mopar’s Return and Its Racing Legacy
The Mopar brand, known worldwide for its high-performance factory parts and associations with racing excellence, is stepping back into the NASCAR spotlight alongside Kaulig Racing’s robust five-truck Ram operation. This partnership aims to rejuvenate interest in Mopar-sponsored vehicles within the series, showcasing the durability and innovation behind Ram trucks as they battle for victories throughout the year.
Mopar has been intertwined with motorsports history since NASCAR’s earliest days, boasting a remarkable 319 Cup Series wins with Chrysler, Plymouth, and Dodge, in addition to seven championships and engineering achievements such as the legendary HEMI® V-8 engines and iconic winged cars. The Ram truck, formerly competing under the Dodge banner, made its Truck Series debut in 1995 and quickly found success, claiming driver championships with Bobby Hamilton in 2004 and Ted Musgrave in 2005, alongside manufacturer titles in 2001, 2003, and 2004. Ram branched out as its own brand in 2009, focusing on serving truck enthusiasts.
Darren Bradshaw Discusses Mopar’s Objectives
According to Darren Bradshaw, senior vice president of Mopar North America, the company’s long-standing commitment to factory-designed performance plays a central role in this effort.
“Mopar has grown and evolved over more than 88 years to become synonymous with factory-designed and factory-backed performance parts that enhance speed and handling on the street and the race track,”
said Darren Bradshaw, senior vice president of Mopar North America.
“So, making a return to NASCAR and competing for race wins with Kaulig Racing and Ram is where our brand belongs.”
– Darren Bradshaw, senior vice president of Mopar North America
Daniel Dye’s Racing Journey
Daniel Dye, age 22 and hailing from DeLand, Florida, makes his Truck Series return after a successful 2025 as a full-time Xfinity Series driver for Kaulig Racing, where he earned eight top-10 finishes and achieved a career-best seventh place at Martinsville Speedway, Virginia, in March. Dye previously competed full-time in the Truck Series during the 2023 and 2024 seasons, finishing 10th in the points standings in 2024. In 2026, his No. 10 Ram 1500 will prominently display the iconic blue-and-white Mopar Omega M colors throughout every race.
Off-Track Contributions and Community Impact
Beyond his on-track achievements, Dye has been noted for his significant contributions outside the race car. He was recognized as the 11th Comcast Community Champion of the Year in November 2025, in honor of his Race to Stop Suicide campaign. This initiative, launched with The NASCAR Foundation and Halifax Health in 2018, has reached over 6.3 million households through public service messages, educational programs, and a multi-episode TV series, focusing on supporting youth and building compassionate communities.
Excitement Builds for 2026 Season Launch
Dye, along with his team and family – including his father Randy, a former pro racer and Daytona auto dealer – looks forward to the new chapter. Reflecting on the partnership, he shared his anticipation for the upcoming season and the significance of this sponsorship.
“This relationship with Mopar and Ram means so much to my family and me,”
said Dye, whose father, Randy, is a former pro late model racer and auto dealer in Daytona.
Returning at Daytona International Speedway, Dye is energized by the prospect of piloting a Ram 1500 and is joined by a full stable of factory-backed trucks, further enhancing Kaulig Racing’s competitive presence in the series.
What the Partnership Means for NASCAR’s Future
The Daniel Dye Mopar NASCAR partnership signals not only a reunion of storied brands and teams but also a renewed focus on performance, innovation, and community engagement within the sport. As Mopar, Ram, and Kaulig Racing unite for the 2026 season, fans and competitors alike expect a spirited quest for victories, reinforced by a commitment to racing excellence and positive impact off the track.
