Tyler Reddick NASCAR Cup wins have reached historic heights as Reddick and the No. 45 23XI Racing team secured their third consecutive victory to open the 2026 season, clinching the win at Circuit of the Americas on a sweltering day in Texas. Reddick’s achievement marks the first time in NASCAR’s 77-year run that any driver has started a season with three straight Cup Series triumphs, reshaping expectations for the year.
The latest finish at COTA brought Reddick his 11th career Cup win and was notably the first time he has logged multiple victories at a single racetrack. The victory carried extra significance for Reddick and 23XI Racing, underscoring both the team’s rapid development and Reddick’s emergence as a major figure in the sport.
The Role of Team and Ownership in Reddick’s Streak
Reddick’s recent success is not just about his driving talent. Behind the scenes, team owner Michael Jordan’s involvement with 23XI Racing has grown markedly since he sold his majority stake in the NBA’s Charlotte Hornets in 2023. While Jordan’s global fame comes from basketball and his iconic shoe brand, his commitment and presence at more races have helped energize the team in important ways.
As Michael Jordan reflected following the landmark victory,
I just put up the money.
– Michael Jordan, Team Owner. Co-owner Denny Hamlin is widely recognized as the architect handling team competition, while Jordan’s reputation has undoubtedly attracted significant sponsorships, such as those representing the Jordan brand. The synergy between sponsorship support and Hamlin’s racing expertise has provided Reddick’s team with robust resources and morale boosts at critical moments of their campaign.

Michael Jordan’s Presence and the Winning Formula
Jordan’s post-Hornets era involvement with the team is more than symbolic—he has attended all three races in the opening stretch of 2026, each ending with a Reddick victory. While Jordan hasn’t committed to appearing at every event, the connection between his presence and team fortunes has become impossible to ignore.
Charged by recent success, Jordan enthusiastically declared,
“I’LL BE IN PHOENIX!” -Michael Jordan#NASCAR #DuraMAXGP— Anthony Damcott (@AnthonyDamcott) March 1, 2026
– Michael Jordan, Team Owner. Statistically, Reddick shines when Jordan is at the racetrack; out of Reddick’s eight wins with 23XI Racing, six have occurred with Jordan watching from the pit area—a remarkable 75% win rate in those instances, including all three opening victories this season.
This pattern has not gone unnoticed, and the team now seems to treat Jordan’s attendance almost as good luck, aligning performance and morale with the NBA legend’s presence. The sentiment was humorously summed up in one reference:
75% of the time, it works every time.
– Brian Fantana, Anchorman. With this potent combination of leadership, ownership energy, and driver determination, the No. 45 squad is poised to keep defying expectations.
The significance of these partnerships and their effect on team performance underscores a new era for 23XI Racing. After notable sponsorships and a growing connection to Jordan’s legacy, Reddick and his team have demonstrated not just competitiveness but resilience under a spotlight, drawing attention from fans and analysts alike.
Carson Hocevar Brings Intimidation to the Track With Bold New Scheme
Elsewhere at COTA, Carson Hocevar drew eyes with a sharp new look for his No. 77 car, backed by Spire Motorsports and Chili’s. As part of an evolving reputation for aggressive driving, Hocevar’s vehicle for the weekend featured a “dark mode” paint scheme reminiscent of Dale Earnhardt’s classic black No. 3, marking a visible shift from its regular appearance.
The decision to embrace this darker design seemed particularly timely, coming just after Hocevar’s fierce, much-debated on-track duel with Christopher Bell. The new scheme, complete with a matching firesuit, sparked fan comparisons to Earnhardt’s legendary style—some even coined it the “Intimindente,” reflecting both intent and nostalgia. Spire Motorsports celebrated the revamp, sharing,
Turn this fan-favorite scheme dark.📰: https://t.co/SwKnCaYJtX pic.twitter.com/eLqIHtXfZX— Spire Motorsports (@SpireMotorsport) February 24, 2026
– Spire Motorsports. Despite starting 12th, Hocevar’s race ended in 31st place after a final-lap incident, yet his impact on the event’s visual and competitive dynamics was clearly felt.
NASCAR Standings and Next Weekend’s Challenges
After the Texas showdown, the NASCAR Cup Series shifts to Phoenix Raceway, setting the stage for the year’s first non-drafting oval. Part of a packed tripleheader that also features the ARCA Menards Series and O’Reilly Auto Parts Series, Phoenix promises a busy, high-stakes atmosphere.
Adding some extra energy, the NTT IndyCar Series will serve as the opening act for Cup, following its own recent event in St. Petersburg on the streets of Florida. Christopher Bell, who clinched the win at Phoenix last season en route to his own three-race streak, now defends his title against the red-hot Reddick, who’s aiming to extend his unprecedented run to a potential fourth straight victory.
The weekend’s feature event, the Straight Talk Wireless 500, is slated to begin at 3:30 p.m. ET on Sunday, March 8, with national television coverage provided by FS1. The entire motorsport community’s attention will be focused on whether Tyler Reddick, backed by the visible support of Michael Jordan and the 23XI Racing team, can continue his extraordinary performance and rewrite even more of the sport’s history.
The Broader Impact of Reddick’s Success
Tyler Reddick NASCAR Cup wins have shaken up early conversations about the 2026 season, inspiring both awe and new rivalry within the Cup Series. Michael Jordan’s growing engagement with 23XI Racing and Denny Hamlin’s tactical direction have combined to create a unique dynamic that not only delivers wins but also brings in fans inspired by racing excellence and crossover star power.
With Phoenix on the horizon and stakes as high as ever, many are watching closely to see if Reddick can maintain his momentum, bring new excitement to NASCAR, and further cement his place in racing history. As the season unfolds, the partnership between Reddick, Jordan, and Hamlin stands as a testament to what’s possible when talent and vision converge on the sport’s grandest stages.
— Tyler Reddick (@TylerReddick) March 2, 2026
"I'LL BE IN PHOENIX!" -Michael Jordan#NASCAR #DuraMAXGP
— Anthony Damcott (@AnthonyDamcott) March 1, 2026
Three tracks. Three wins. Tyler Reddick and 23XI Racing have made NASCAR history.@JamieLittleTV talks with Michael Jordan after an incredible moment for the team. See you in Phoenix, MJ. 😎🏁 pic.twitter.com/1GhqkrKnUQ
— FOX: NASCAR (@NASCARONFOX) March 2, 2026
Turn this fan-favorite scheme dark.
📰: https://t.co/SwKnCaYJtX pic.twitter.com/eLqIHtXfZX
— Spire Motorsports (@SpireMotorsport) February 24, 2026
