William Byron’s 2025 livery gets a makeover through an extraordinary $34 billion partnership with Hewlett-Packard. The new livery on his #24 Chevrolet boasts a striking black-to-white gradient accented by vibrant blue highlights, symbolizing the synergy between cutting-edge technology and motorsport. This collaboration is set to make its debut at prominent races, including Phoenix Raceway and the World Wide Technology Raceway playoff.
Key Highlights
- Hendrick Motorsports and HP unveil a refreshed livery for William Byron’s #24 Chevrolet for the 2025 NASCAR Cup Series.
- The new design includes a black-to-white gradient with blue accents, highlighting a tech-inspired aesthetic.
- The partnership with HP is valued at an impressive $34 billion, enhancing brand synergy.
- The livery will debut at key races, including March 9 at Phoenix Raceway.
- The design emphasizes the integration of motorsport with cutting-edge technology.
New Livery for William Byron’s #24 Chevrolet
As anticipation builds for the 2025 Cup Series season, Hendrick Motorsports has taken the wraps off a refreshed livery for William Byron’s #24 Chevrolet, marking a new chapter in its partnership with Hewlett-Packard (HP). The revelation of this new design signals not only a visual transformation but also highlights the important collaboration between a leading NASCAR team and a $34 billion tech giant.
The new livery, which will be featured in two key races—the March 9 Shriners Children 500 at Phoenix Raceway and the Enjoy Illinois 300 playoff race at World Wide Technology Raceway in September—exemplifies a sophisticated blend of aesthetics and branding.
The Z by HP paint scheme captivates with a striking black-to-white gradient, complemented by a parallel gradient of blue that adds depth and dynamism to the car’s appearance. This color scheme not only modernizes the car’s look but also aligns with HP’s cutting-edge technological identity.
Moreover, the design intricacies extend to the car’s number and sponsorship details. The number on both the roof and sides is rendered in black, providing a pronounced contrast against the gradient backdrop.
Meanwhile, the sponsor branding on the hood is elegantly presented in white, ensuring prominent visibility and reinforcing HP’s brand presence.

This livery is a reflection of the synergy between motorsport and technology, inviting fans and stakeholders similarly to witness how design innovation can improve both performance and brand perception.
.@ZbyHP is back in the chat! Check out the full 360-view of the No. 24 Chevy.
— Hendrick Motorsports (@TeamHendrick) December 5, 2024
William Byron’s 2024 NASCAR Cup Series Performance
William Byron’s 2024 Cup Series performance was a demonstration of his skill and resolve, as he emerged as a standout competitor within the Hendrick Motorsports team. Amidst a season filled with fierce competition, Byron’s adept handling of the #24 Chevrolet propelled him to the Championship 4, setting him apart from his accomplished teammates.
While Kyle Larson, Chase Elliott, and Alex Bowman also competed fiercely in the playoffs, it was Byron’s consistent excellence that truly shone through.
Byron’s season was marked by several key achievements that highlighted his growing expertise in the NASCAR industry:
- Race Wins: Securing three victories over the 36-race season illustrated Byron’s ability to not only compete but dominate when the stakes were highest.
- Top-Ten Finishes: With 21 top-ten finishes, Byron exhibited remarkable consistency and resilience, maneuvering through the challenges of each race with precision.
- Top-Five Finishes: Achieving 13 top-five finishes further solidified Byron’s status as a formidable contender, demonstrating his capacity to remain competitive across diverse tracks and conditions.
Byron’s path to an overall P3 finish in the standings was not without its challenges, particularly given the backdrop of the OEM controversy that loomed over the season.
Nevertheless, his performance was a reflection of his steadfast focus and resolve. Byron’s ability to maintain a high level of performance throughout the season has not only strengthened his reputation but also set a promising foundation for future successes.
Martinsville Controversy and Waiting for Championship 4 Decision
Amid the intense demands of the playoff season, controversy erupted at Martinsville Speedway, casting a shadow over the path to the Championship 4. The incident centered on allegations that Chevrolet had manipulated the results of the Xfinity 500 to favor William Byron, jeopardizing his progression in the playoffs.
NASCAR’s scrutiny of the situation introduced a period of uncertainty for Byron and his team, as they awaited the final decision regarding his Championship 4 status. The review process initiated by NASCAR was thorough, reflecting the gravity of the accusations and the significant stakes involved.
For Byron, this was a period fraught with tension. In an open November interview, he revealed the emotional toll of the waiting game. “I felt like the longer I waited in some ways that it wasn’t going to work out,” Byron confessed, indicating the psychological strain of potential disqualification. Such uncertainty can be destabilizing, especially when careers and legacies hang in the balance.
“I was honestly just preparing for not being in, then thinking about how I felt. Like we did all we could do. It is what it is at this point. It was a lot of waiting. I felt like the longer I waited in some ways that it wasn’t going to work out. But yeah, it did.” – William Byron
Despite the swirling controversy, clarity eventually emerged. NASCAR’s decision to officially confirm Byron’s #24 car for the Championship 4 came as a relief, ending a tumultuous chapter. The resolution allowed Byron to refocus on the pursuit of the championship, unburdened by the specter of the Martinsville incident.
This outcome highlighted not just Byron’s resilience but also the rigorous nature of NASCAR’s adjudication processes, which seek to uphold the integrity of the sport. As Byron moves forward, the Martinsville controversy serves as an illustration of the unpredictable nature of racing and the fortitude required to overcome adversity.
Penalties for Chevrolet Drivers in Martinsville Incident
In the wake of the Martinsville incident, NASCAR swiftly imposed considerable penalties on Chevrolet drivers Ross Chastain and Austin Dillon for their roles in allegedly manipulating race outcomes. This decisive action emphasizes NASCAR’s commitment to maintaining the integrity of the sport.
The drivers faced accusations of tactical boxing in Brad Keselowski, the fastest contender, and intentionally slowing down to benefit William Byron’s chances for a spot in the Championship 4. This incident showcases the necessity for stringent regulations and vigilant oversight to prevent any attempts to skew race results.
NASCAR penalties from Martinsville race manipulation: Crew chiefs, spotters and a team exec for Bubba Wallace, Ross Chastain and Austin Dillon teams suspended for Phoenix, drivers docked 50 points apiece and fined $100k.
Drivers are not suspended.
— Jeff Gluck (@jeff_gluck) November 5, 2024
The penalties handed down by NASCAR serve as a glaring reminder of the consequences associated with unsportsmanlike conduct. These disciplinary actions are not just about punishing the involved parties but also about preserving the competitive spirit and fairness that fans and drivers similarly expect.
Despite these controversies, William Byron’s rightful place in the Championship 4 was secured, demonstrating that skill and tactics can prevail amid challenging circumstances.
News in Brief: William Byron’s 2025 Livery Gets a Makeover
The collaboration between William Byron and HP represents a crucial advancement in the integration of technology within NASCAR, as evidenced by the groundbreaking 2025 livery for the #24 Chevrolet. This partnership emphasizes the evolving landscape of motorsports, where technological improvements play a central role in both performance and aesthetics.
Despite the challenges faced in the 2024 NASCAR Cup Series, including the Martinsville controversy and subsequent penalties, the future path remains optimistic, highlighting the dynamic interplay between creativity and competition.
ALSO READ: Dale Jr. Backs William Byron’s Championship Hopes Amid Race Manipulation Fallout



