How Ross Chastain Went from Watermelon Farmer to NASCAR Star—and Invented the Daring “Hail Melon” Move

Ross Chastain, whose background includes growing up among Florida watermelon fields, recently captured national attention during the Coca-Cola 600 on Memorial Day weekend. After securing victory, Chastain celebrated by climbing atop his car, hoisting a watermelon, smashing it, and taking a juicy bite—a nod to his family’s farming roots. This tradition highlights where he comes from and underscores his journey from working towards a career in agriculture to becoming a contender in the NASCAR Cup series. In 2012, he made the pivotal decision to pursue racing at the top level, turning away from an expected future in farming to chase speed and competition.

Chastain’s unique blend of rural background and competitive grit has helped him carve out a reputation as one of NASCAR’s boldest drivers. Currently, he holds the 12th position in the Cup series points standings and has been a regular presence on the circuit since 2018. With six Cup wins and a second-place finish in the 2022 standings, Chastain is known for aggressive tactics, including the now-famous “Hail Melon” move at Martinsville—a maneuver so dramatic it was subsequently banned by NASCAR after vaulting him from 10th to fifth in a single corner, earning him a place in the Championship 4.

Ross Chastain
Image of: Ross Chastain

Growing Up in Florida—The Chastain Family and Watermelon Farming

The Chastain family’s connection to watermelon farming stretches back generations. Ross’s great-grandfather relocated from Georgia to Florida in the 1950s, drawn by the promise of earlier watermelon crops and better prices. Settling in Punta Gorda, near Port Charlotte, the family built a more successful agricultural enterprise than they had known before. Ross’s childhood involved plenty of time on the family farm—located outside of town—which was both a place for work and a source of childhood rewards and lessons. Sometimes he and his siblings faced long hours on tractors, waiting for their father to call them back in, and at other times, skipping school to spend an unexpected day at the farm felt like a treat. This flexible experience highlighted both the challenges and the freedom of life in rural Florida.

Early Racing Days and a Need for Speed

Motorsports caught Chastain’s attention at a young age, fueled by his father’s racing hobby and the family’s hands-on approach to challenges. As a child, he wanted nothing more than to follow in his dad’s tracks—literally and figuratively. Early memories include being smuggled into the pits, watching events from a truck, or joining his father on trips to different tracks. Racing became Chastain’s obsession from the moment he first drove a race truck around the family’s packing house, with the anticipation building up between events.

His formal introduction to racing happened at 12 years old in Florida, behind the wheel of a Monte Carlo at Punta Gorda Speedway. Even that debut did not go smoothly; after crashing and being towed back by his father, he returned to finish the race, cementing his determination.

The Chastain Approach: From Local Circuits to National Ambitions

Chastain’s racing foundation included competing in youth classes within the FASTRUCK series, which hosted both children of famous drivers and local hopefuls. As he progressed, he recognized that his ambitions might exceed what Florida’s local circuits could offer. After a championship in the Limited Late Model division, the next challenge would have been the higher-cost Super Late Models, making the prospect of national competition both daunting and expensive. A crucial conversation with his father shifted their approach, moving to run a single truck race instead of making a large investment in Super Late Models.

A Fork in the Road—College or NASCAR

As high school wrapped up, Chastain enrolled at Florida Gulf Coast University. Initially, his plan was to focus on academics, aiming to better manage and grow the family farm with a college degree. Yet, racing’s pull remained strong, and after a short time in college, he and his family decided to go full-time in the NASCAR truck series by 2012. With scholarships deferred with the university’s approval, he left open the possibility of returning, but his racing career soon demanded his full attention.

Moving to Charlotte and Chasing NASCAR Success

To fully immerse himself in the business and culture of racing, Chastain moved to Charlotte—home to many NASCAR teams. Working directly with teams such as SS–Green Light, he committed to showing up in person and learning every aspect of the sport firsthand. With his family’s farm supporting his early racing career financially, Chastain relied on agriculture-connected sponsors to get his break in the truck series. He observed that virtually every NASCAR driver pays their way into the sport at first, shaping his candid outlook toward sponsorship and hustling for backing as an essential part of the business.

The Role of Sponsorship and Agricultural Roots in NASCAR

Early sponsorships came directly from watermelon industry contacts—friends and associates who believed in the Chastain family story. The connection between agriculture and Chastain’s brand remains a recurring theme. He continues to celebrate the farm and the industry that gave his family their start by smashing watermelons in victory celebrations and highlighting those roots whenever possible. This agricultural identity is more than a marketing tactic; it serves as a symbolic bridge between two seemingly different worlds, reminding fans that his path from rural Florida to the NASCAR spotlight was not a foregone conclusion.

The Legendary “Hail Melon” at Martinsville

Chastain’s reputation for daring reached a new level during the October 2022 Cup race at Martinsville. On the final lap, fighting for a spot in the title-deciding Championship 4, he attempted an unprecedented move: instead of slowing for the far turn, he mashed the throttle and used the outside wall to support his car as he barreled through at nearly double the speed of his rivals. This high-risk gamble not only worked—advancing him from 10th to 5th place—but became an instant sensation, earning the moniker “Hail Melon.” The physics of the maneuver remain mysterious even to Chastain, who admits not fully understanding how or why it succeeded.

“No, I knew my whole intention when I took the white flag was to go into Turn 3 and just let the wall hold me and just see if I could go around the corner faster. I had no concept that it would go faster than anybody in a Cup car has ever gone there. Destroyed the car, but passed five cars and made Phoenix, so definitely was well worth it. But, yeah, not sure why I did it.”

—Ross Chastain, NASCAR driver

NASCAR promptly banned the maneuver due to its dangerous speed differential and lack of control in certain race scenarios—if another driver had spun out in front of Chastain’s car, the results could have been disastrous. Chastain remains the only driver to have completed the move successfully in a major event, as other attempts have failed.

“Yes, and that’s why they outlawed the move. It was such a difference in speed that if somebody spun out, I would have never been able to stop in. We’ve got such safe cars. Now, it’s always dangerous, but I have full confidence in the car and in the walls. But the other cars—if someone spun out back in the wall, and here I come, like you said, at 140 mph, and everybody else is going 70. They fly to a stop. I could have never gotten stopped in time. So that’s why NASCAR outlawed it. I’m good with it. I’m the only one who’s ever done it successfully. Others have tried. I’ve watched it. I’ve watched other guys in Xfinity do it at Darlington and it did not work. So, I’m glad to be the one that did it.”

—Ross Chastain, NASCAR driver

Community Reaction and a Culture of Competition

Chastain’s boldness has elicited a mixed response from his fellow drivers on the NASCAR circuit. While some have offered casual support or excitement at seeing something new, many were relieved when the “Hail Melon” was outlawed, noting that their support largely depended on whether the move benefited or hurt them during the race. The competitive ethos of the sport means that controversial strategies like Chastain’s often provoke debate as much as admiration or frustration among peers.

“They’re all biased. In my opinion, it depended on if it hurt them or helped them. But they didn’t want me to do it. I mean, a couple, you know, fist-bumped me after and were like excited about it, that something new had been done. But we’re also happy that it got outlawed. I mean, we’re all competitors, so they’re not going to get too happy for me.”

—Ross Chastain, NASCAR driver

Advice for Aspiring Racers and the Ups and Downs of Climbing the Ladder

Chastain’s path is evidence of the uncertainty and perseverance required to break into NASCAR. His guidance for young drivers focuses on mastering local tracks before seeking broader competition, acknowledging that consistent success at home is a vital foundation. He emphasizes that moving up the ranks and attracting sponsorship is essential, noting that not everyone wins consistently at each stage and the financial side of racing is unavoidable. Chastain credits his own local mentors and sees the need for aspiring racers to balance their ambitions with realistic planning and a relentless push for better resources and opportunities.

Racing Highlights: The 2023 Coca-Cola 600 Victory

Chastain’s ability to overcome adversity was showcased in his recent Coca-Cola 600 win. Joint efforts with Chevrolet to perfect race setups followed challenging pre-race conditions, including a crash and a blown tire during practice, which forced Chastain to start at the back of the field. The race’s grueling length provided him with the opportunity to outlast his competition, eventually overtaking frontrunner William Byron after a long battle. Chastain attributes the win to the team’s preparedness and perseverance, stating that victory was far from inevitable, requiring sustained effort to surpass Byron’s defensive driving.

“We were just better. We worked together with Chevy to build our setups. William had done the test there, and we picked out the best things we thought from the test and we were really good on Saturday and then crashed, blew a tire in practice. So, we had to come from the back, and it took all 600 miles. We might not have won if not for it being the longest race of the season. And you say inevitable, I say tough. It was tough to get by him. He was doing a great job of blocking me.”

—Ross Chastain, NASCAR driver

Personal Touches—Favorite Tracks, Watermelon Traditions, and Family Legacy

Beyond the stats and dramatic moments, Chastain’s perspective is shaped by his love of racing, a tight-knit family background, and a strong connection to his agricultural heritage. He considers Darlington Raceway his favorite track due to its distinct challenges, pointing out its rapidly aging asphalt and the contrast at each end of the circuit. Meanwhile, his post-race watermelon-smashing celebrations have become not just a personal signature but a nod to the Chastain family legacy.

“Straight out of the field. Cut it off the vine, cut it open right there on the ground and eat it—just cut the heart out of it and eat it right there with my knife. I’ll eat it any way that people prepare it. But for me? Just right out of the field on a hot day, and it’s been sitting out there growing. Pretty simple.”

—Ross Chastain, NASCAR driver

Legacy, Impact, and Future Directions

Chastain’s combination of determination, family values, and connection to his roots stands out in a sport where many drivers come from multiple generations of racers. His agricultural background shapes both his NASCAR identity and his practical attitude towards sponsorship and opportunity. Through high-profile accomplishments like the “Hail Melon” and his ability to connect rural and racing communities, Chastain has changed how many view the intersection of tradition and innovation in stock car racing. As he continues to compete, the story of Ross Chastain—the watermelon farmer’s son who became a NASCAR star—serves as inspiration to both racers and fans seeking to find their unique path in the racing world.

Our Reader’s Queries

Q. Why did Ross Chastain hit the wall?

A. NASCAR stepped in and informed Denny Hamlin that he had already expressed his feelings. During the same race, Ross Chastain collided with Chase Elliott, causing Elliott to spin out. After the race restart, Elliott nudged Chastain toward the wall, while Hamlin executed a close pass to show his annoyance again.

Q. What is the Ross Chastain rule?

A. On Tuesday, NASCAR revealed several rule changes for the 2023 season. One change stands out among the rest. The organization banned the exciting wall-riding move used by Ross Chastain in the “Hail Melon” event at Martinsville last fall.

Q. What is Ross Chastain known for?

A. Ross Chastain, who belongs to a family of farmers for eight generations, is also a professional race car driver in the NASCAR Cup Series.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest In NASCAR