Chris Rice has been promoted to Chief Executive Officer of Kaulig Racing, a significant advancement for both him and the organization, the team announced on Thursday. The elevation of Rice, who has played a central role in the team since its formation, aims to build on the ongoing success of Kaulig Racing in NASCAR’s top series, further spotlighting the focus keyword, Chris Rice Kaulig Racing CEO.
Longtime Leadership Shapes Team Direction
Rice has been integral to Kaulig Racing since 2016, initially managing dual responsibilities as both General Manager and the crew chief for the No. 11 Chevrolet as the team entered the NASCAR Xfinity Series. In 2018, he became Team President and transitioned away from crew chiefing to concentrate fully on leadership and the strategic growth of the organization. During his tenure, Rice earned a reputation for hands-on leadership and fostering team unity.
“Chris Rice is the real deal,”
Matt Kaulig, Founder and Team Owner of Kaulig Racing, stated.
“From his early days on pit road to President and now CEO of Kaulig Racing, his journey reflects the hard work, dedication, and passion that define this sport. Chris was with me from the very beginning, helping build Kaulig Racing from the ground up, and his leadership has been instrumental in shaping the culture and success of our team. I’m proud to call him a partner, a leader, and a friend.”
— Matt Kaulig, Founder and Team Owner
Kaulig Racing’s Rise in NASCAR Under Rice’s Watch
Kaulig Racing’s competitive legacy has grown rapidly over the last decade, primarily in the NASCAR Xfinity Series. Under Rice’s guidance, the team has celebrated 27 victories and worked with high-profile drivers, such as AJ Allmendinger, Ross Chastain, Justin Haley, Kyle Larson, and Shane van Gisbergen. This impressive record has helped solidify Kaulig Racing’s status as a major force within the sport.
As Team President, Rice also led the team’s transition into the NASCAR Cup Series, first on a part-time basis in 2020 and moving to full-time competition by 2022. The team found notable success with two road course wins, both piloted by AJ Allmendinger, marking significant milestones at NASCAR’s highest level.
Expanding Into New Racing Series and Partnerships
The team’s recent ventures under Rice’s leadership include progressing into the NASCAR Craftsman Truck Series, scheduled for 2026. This move involved securing a strategic manufacturer partnership with RAM, which will see Kaulig Racing operate five full-time truck entries. This bold initiative positions the organization for continued growth and deeper involvement across NASCAR’s National Series.
“I’m incredibly grateful for this opportunity and for Matt’s trust in me,”
Rice expressed.
“From day one, our goal has been to create something special here at Kaulig Racing, not just wins on the track, but a culture where people love to come to work every day. With our partnership with RAM and the opportunity to continue grow in 2026, the future has never been brighter for Kaulig Racing.”
— Chris Rice, Chief Executive Officer
Track Record of Experience and Forward Vision
Rice’s career spans multiple teams, having contributed to Bill Davis Racing, RAB Racing, Jay Robinson Racing, ML Motorsports, and NTS Motorsports. Between 2011 and 2015, he also held the role of Competition Director at RAB Racing, sharpening his skills in competition strategy and management across the industry.
Looking Ahead for Kaulig Racing
In his new role as CEO, Rice will continue to oversee both the competitive and business aspects of Kaulig Racing. With his experience and longstanding partnership with Matt Kaulig, Rice is expected to lead the organization into its next era of growth and innovation, further cementing the team’s stature within NASCAR’s most prominent series.
NEWS: Chris Rice promoted to Chief Executive Officer of Kaulig Racing
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— Kaulig Racing (@KauligRacing) September 25, 2025
