NASCAR driver Joey Gase is set to showcase the Joey Gase King of the Hill collaboration during an action-packed weekend at Iowa Speedway, where he will drive King of the Hill-themed cars in both the NASCAR Cup Series and the NASCAR Xfinity Series. The special event highlights Gase’s connection to his home state of Iowa and coincides with Hulu’s announcement of the animated show’s new season premiere.
Animated Series Returns as NASCAR Celebrates at Iowa Speedway
King of the Hill, the acclaimed animated sitcom created by Mike Judge, originally aired from 1997 to 2009 and gained a loyal following for its humor and relatable characters like Hank and Peggy Hill, Dale, Boomhauer, Bill, Bobby, and others, voiced by stars such as Kathy Najimy, Pamela Adlon, Johnny Hardwick, Stephen Root, Lauren Tom, and Toby Huss. Hulu revived the series, making all thirteen previous seasons available for streaming, with Season 14 premiering exclusively on Hulu on August 4, spanning ten new episodes.
The new season will follow Hank and Peggy Hill as they settle back in Arlen, Texas, after years spent working abroad in Saudi Arabia to secure their retirement. Familiar faces including Dale, Boomhauer, and Bill reunite with the couple, while Bobby, now a chef living in Dallas, enjoys young adulthood alongside friends Connie, Joseph, and Chane. This return of the Emmy® Award-winning series serves as a backdrop for Gase’s dual appearance in Iowa, merging motorsports excitement with a beloved pop culture event.
Gase’s Hometown Pride and Double Challenge at Iowa
Joey Gase, a Cedar Rapids native, expressed his enthusiasm for representing both King of the Hill and his heritage during the two major races at Iowa Speedway. He will participate in the NASCAR Xfinity Series Hy-Vee Perks 250 on August 2 for Joey Gase Motorsports, driving the No. 53 Chevrolet Camaro, followed by the NASCAR Cup Series Iowa Corn 350 Powered by Ethanol on August 3 with Garage 66 in the No. 66 Ford Mustang Dark Horse.
“I am excited to have King of the Hill not only on my Xfinity car, but also my Cup car, at my home track, Iowa Speedway,”
—Joey Gase, NASCAR Driver
“It is a show that I have been watching since I was a teen, and it’s going to be really cool to help them set off their brand-new season on Hulu.”
—Joey Gase, NASCAR Driver
Gase’s history at Iowa Speedway is notable. He earned his top NASCAR Xfinity Series finish of 2024 at this venue and boasts more than 390 starts across national NASCAR series, including 18 races at this specific track. His experience will help him face a demanding schedule as he balances both series in front of a home-state crowd in Des Moines.
Schedule of Events and Broadcast Details
The busy weekend itinerary starts with NASCAR Xfinity Series practice and qualifying on Saturday, August 2, airing live via The CW App at 10 am CT (11 am ET). The Hy-Vee Perks 250 itself will run at 3:30 pm CT (4:30 pm ET) on The CW. Between these Xfinity Series events, Gase will move across to the premier Cup Series garage for practice and qualifying at 12:30 pm CT (1:30 pm ET) on TruTV. The Iowa Corn 350 Powered by Ethanol—the much-anticipated Cup Series race—will cap the weekend on Sunday, August 3 at 2:30 pm CT (3:30 pm ET) and will be broadcast on USA Network.
Joey Gase, King of the Hill Collaboration Marks a Unique Cultural Crossover
This partnership blends NASCAR’s devoted racing community with fans of King of the Hill, spotlighting Gase’s hometown connections and the enduring appeal of the animated show. With Iowa Speedway serving as the backdrop for both high-speed racing and the celebration of Season 14’s debut, the event is poised to energize audiences of both motorsports and animation.
Attendees and viewers can anticipate a memorable weekend as Joey Gase takes part in this creative collaboration, helping to launch the new King of the Hill season while pursuing strong results in both series. Fans will be watching to see how Gase performs with his dual commitment and whether this unique convergence influences future events for athletes and entertainment brands at Iowa Speedway and beyond.
