JR Motorsports has confirmed that their ongoing collaboration with Kampgrounds of America, Inc. (KOA) will continue through the 2026 NASCAR O’Reilly Auto Parts Series season, reinforcing the well-established JR Motorsports KOA partnership. KOA returns as a main sponsor for one race featuring Connor Zilisch in the No. 1 Chevrolet and as an associate partner for several JRM teams, while also maintaining a season-long alliance with Wyatt Miller, further connecting motorsports fans and camping enthusiasts across the United States and Canada.
Renewed Sponsorship Ties for 2026
For the 2026 season, KOA will serve as the primary backer during one race with Connor Zilisch behind the wheel and offer associate support to multiple JR Motorsports Chevrolets for the full series calendar. The renewal strengthens the bridge between fans of racing and the outdoors and boosts KOA’s visibility as the largest system of independently owned campgrounds globally. Wyatt Miller will continue as a key figure under this partnership, symbolizing the blend between motorsports energy and outdoor enjoyment.
“It’s so cool to be back in the KOA Chevrolet in 2026,”
Zilisch said.
“I really enjoyed continuing to get to know everyone from KOA this past season and learning more about their business. KOA has been a big part of my NASCAR career from the very beginning and I am proud to wear their colors again next season.”
– Connor Zilisch, Driver
Enhancing Fan Experiences at the Track
KOA’s continued involvement aims to expand brand awareness and engage both new and loyal motorsports fans, many of whom are also outdoor enthusiasts. With a network exceeding 500 campgrounds across North America, including locations close to numerous venues featured on the 2026 schedule, KOA provides accessible lodging for race weekends. Options span from simple tent sites to luxury RV sites and modern cabins, designed to accommodate every travel preference and bring the thrill of racing closer to fans’ camping adventures.
“We are thrilled to continue our partnership with JR Motorsports,”
said Toby O’Rourke, president and CEO of KOA.
“Racing and camping bring people together through adventure, community, and unforgettable experiences. This collaboration connects KOA with motorsports fans in a unique way—enhancing their race weekends and inspiring them to explore the great outdoors.”
– Toby O’Rourke, President and CEO of KOA
Looking Ahead to the Chicagoland Speedway Event
Fans will be able to see the renewed partnership in action when Connor Zilisch competes in the KOA-branded No. 1 Chevrolet as part of the NASCAR series’ return to Chicagoland Speedway on Saturday, July 4. The race will be broadcast live on The CW, MRN, and SiriusXM NASCAR Radio Channel 90, allowing supporters of both JR Motorsports and KOA to follow the event from anywhere.
This extension highlights a growing synergy between professional racing and outdoor recreation, setting the stage for exciting fan experiences, broad community engagement, and ongoing collaboration between motorsports organizations like JR Motorsports and lifestyle brands such as KOA in the seasons to come.
